MutualFundWire.com
   The insiders' edge for 40 Act industry executives!
an InvestmentWires' Publication |
Tuesday, February 1, 2011 Asset Managers Are Not Mobile Enough A new survey by New York research and consulting shop kasina may surprise a few fundsters with a penchant for gadgetry. Kasina's survey of executives from a set of 40 diverse asset management and insurance firms found that while 13 percent of firms are developing a mobile app for iPads, 12 percent of firms do not have a mobile strategy and do not plan to have one. Also, the survey revealed that 46 percent of firms have management commitment and budget for a mobile strategy for wholesalers; 21 percent of firms with a mobile strategy have no annual budget commitment; and sales participates in strategy development at only 38 percent of firms. Printed from: MFWire.com/story.asp?s=35892 Copyright 2011, InvestmentWires, Inc. All Rights Reserved |