Plans outlined in in December are coming to fruition for Invesco and its subsidiary Aim Investments. Aim has officially changed its name to Invesco Aim. Back in December Aim spokesperson David Bachert told the MFWire that "adopting this new naming convention will allow us to put in place a more unified brand strategy across our organization." At the time Bachert also added that the Aim funds themselves would not be adopting the Invesco brand.
Monday morning, Invesco Aim officials unveiled the new brand and and a new logo, which features an image of Ama Dablam, a Himalayan peak.
The new logo embodies "stability, endurance, strength and longevity – all sound investment principles," said Phil Taylor, senior managing director and head of Invesco’s North American retail asset management business.
Company Press Release
HOUSTON, March 31, 2008 – AIM Investments today was renamed Invesco Aim as part of a broader
brand strategy used by parent firm Invesco to emphasize the combination of Invesco’s global resources and
Aim’s tradition of delivering quality investment products to the U.S. marketplace.
Invesco Aim’s new identity also includes a new logo featuring a mountain image. The new identity will
be used on all literature and Invesco Aim’s web site, which has a new address of www.invescoaim.com.
There will be no change to the names of AIM-branded products. Therefore, clients and fund
shareholders will be able to track AIM funds the same way in local and national newspapers and other media.
“Becoming Invesco Aim represents an extension of what we’ve been doing throughout our 32-year
history – providing investors with a broad array of investment strategies to meet their evolving needs,” said
Phil Taylor, Senior Managing Director and Head of Invesco’s North American retail asset management
business, including Invesco Aim.
“As Invesco Aim, we’re able to draw on the global reach of Invesco to access diversified investment
strategies from distinct teams at our many investment centers worldwide. We can package and deliver these
investment strategies in ways that fit investors’ individual needs – from retail mutual funds and exchange-
traded funds (ETFs) to retirement plans, separately managed accounts, and college savings plans.”
The new mountain image logo is fashioned after Ama Dablam, one of the most imposing and
impressive peaks in the Himalayas.
“It represents what we hope investors will envision when they think of Invesco Aim: stability,
endurance, strength and longevity – all sound investment principles,” Mr. Taylor said.
About Invesco Aim
Invesco Aim is dedicated to building solutions for its clients with exceptional products and services
through multiple investment management styles and a broad range of investment portfolios – mutual funds,
exchange-traded funds, retirement products, separately managed accounts for high-net-worth and
institutional investors, annuities, cash management, college savings plans and offshore products. For more
information, visit www.invescoaim.com. Invesco Aim is a service mark of Invesco Aim Management Group, Inc.
Invesco Aim Advisors, Inc., Invesco Aim Capital Management, Inc., Invesco Aim Private Asset Management,
Inc. and Invesco PowerShares Capital Management LLC are the investment advisors for the products and
services represented by Invesco Aim; they each provide investment advisory services to individual and
institutional clients and do not sell securities. Invesco Aim Distributors, Inc. is the distributor for the retail
mutual funds, the exchange-traded funds and U.S. institutional money market funds represented by Invesco
Aim. All of these entities are indirect, wholly owned subsidiaries of Invesco Ltd.
About Invesco
Invesco is a leading independent global investment management company, dedicated to helping people
worldwide build their financial security. By delivering the combined power of our distinctive worldwide
investment management capabilities, including AIM, Atlantic Trust, Invesco, Perpetual, PowerShares, Trimark,
and WL Ross, Invesco provides a comprehensive array of enduring investment solutions for retail, institutional
and high-net-worth clients around the world. Operating in 20 countries, the company is listed on the New
York Stock Exchange under the symbol IVZ. Additional information is available at www.invesco.com.
Note to editors -- We are required to include the following information with our news release:
Consider the investment objectives, risks, and charges and expenses carefully before investing. For
this and other important information about any AIM fund, please obtain a prospectus from your
financial advisor and read it carefully before investing.
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