Sentinel Investments is actively searching for two new positions after Bruce Hoffmann's promotion to the newly created role of chief marketing officer of Sentinel Financial Services Company.
A Sentinel spokesperosn told The MFWire that Hoffmann's old position of director of marketing will be split into two new roles: director of marketing communications and director of interactive marketing, both of which the company is hiring for.
In his new position, Hoffman will oversee brand management, Web-based and interactive strategies, and advertising for Sentinel.
Company Press Release
MONTPELIER, VT (May 23, 2008) - Sentinel Investments, the investment management arm of Vermont-based National Life Group, announced today that Bruce Hoffmann has been promoted to the newly created position of Chief Marketing Officer for Sentinel Financial Services Company. Hoffmann has oversight of brand management, Web-based and interactive strategies, and advertising for Sentinel. Additionally, he is responsible for strategic planning and development of marketing and shareholder communication efforts related to Sentinel's mutual funds, institutional accounts and variable insurance portfolios.
Bruce Hoffmann Sentinel Investments chief marketing officer
"I am pleased to acknowledge Bruce's contributions to the growth of our organization by way of this promotion," said Christian Thwaites, Chief Executive Officer of Sentinel Asset Management, Inc. and Sentinel Financial Services Company. "Bruce has been a valuable asset to our organization since he joined Sentinel 15 months ago. He has done an outstanding job in raising the visibility of Sentinel as a world-class investment manager through our rebranding efforts and strategic marketing opportunities."
Thwaites added, "As a member of Sentinel's executive team, Bruce will continue to play a significant role in positioning Sentinel's global investment management capabilities to financial intermediaries and their clients."
Prior to joining Sentinel in February of 2007, Hoffmann served as vice president and head of U.S. institutional marketing for T. Rowe Price. He has also held top marketing and communications posts at Waddell & Reed and Banc of America Capital Management. He received his Bachelor of Science in Communications from Northeastern University.
About Sentinel Investments
Sentinel Investments is a member of National Life Group and manages nearly $18 billion in mutual funds, insurance portfolios and institutional accounts. Sentinel Funds has a history that dates back nearly 75 years when its flagship fund--Sentinel Common Stock Fund--was launched. Sentinel Investments offers the Sentinel family of mutual funds, as well as retirement plan solutions and institutional investment management. The company is headquartered in Montpelier, VT, with offices in New York, Philadelphia and San Francisco. Sentinel Investments is the unifying brand name for Sentinel Asset Management, Inc., Sentinel Financial Services Company and Sentinel Administrative Services, Inc. Sentinel Funds are distributed by Sentinel Financial Services Company, One National Life Drive, Montpelier, VT 05604, 800.233.4332, sentinelinvestments.com.
National Life Group® is a trade name representing various affiliates, which offer a variety of
financial services products.
Consider a fund's objectives, risks, charges and expenses carefully before investing. The prospectus contains this and other information about the Fund and is available from your financial advisor or www.sentinelinvestments.com. Please read the prospectus carefully before you invest.
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