Principal Funds brought on board Shawn Bromley as regional director in the central division. Bromley covers Michigan.

Bromley started at Principal on August 1. He takes over from Mike Wooster, who transferred to Denver and is now a Principal Funds wholesaler covering that area, according to company spokeswoman Jaime Naig.

Bromley reports to regional vice president Bret Bussanmas.

Principal Funds has a total of 55 external wholesalers.

Most recently, Bromley was a regional marketing director at Lincoln Financial Distributors. He was also founder and portfolio manager of PAI Capital Management in Conshohocken, Pennsylvania. 

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