CRA Business Strategies Group (BSG) is launching Product Competitiveness, a suite of products and services designed to help asset managers better evaluate the competition. The new product suite allows asset managers to improve prospects for gathering assets, according to a prepared release.

Recommendations and analysis are built on an assessment of competitor offerings, market dynamics, past product performance and attribution analysis, among other factors. The suite also offers enhanced data analysis and presentation capabilities.

The three tiers of service include: InvestWorks Product Analysis; Performance Measurement, featuring upgraded performance measurement and attribution services; and Strategic Review, which involves hands-on review of a manager's portfolio.

"With this newest version of Product Competitiveness, we are providing clients with world-class analytics for evaluating product performance, as well as strategic counsel on how to most effectively position and sell their investment products," said Donald J. Rogers, BSG's CEO. 

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